Good Housekeeping's 2025 Beauty Awards
After evaluating 598 skincare, hair and makeup products, these are the best you can buy.
Updated: 9:41 PM EDT Apr 23, 2025
- Should I still wear sunscreen if my makeup has SPF in it? We are always warning people about this. Hi, I'm Chiara Butler. I'm a health and beauty reviews analyst at the Good Housekeeping Institute where we test beauty and personal care products every day. Today I'm answering some of the most frequently asked questions about sunscreen. This is, "Good to Know". (soft music) First question. When is should I wear sunscreen and when is it okay to skip? It's good to wear sunscreen all year round. Even on a cloudy day, a certain percentage of UVA light is still going to pass through the clouds, so it's good to wear sunscreen to protect yourself from that percentage of light that's coming through. UVA light can also pass through windows. So we generally recommend making sunscreen part of your daily routine, so no matter what happens, you have some protection and we recommend wearing a broad spectrum SPF 30 sunscreen. Okay, how often should I be reapplying sunscreen throughout the day? If you're out in the sun, if you're gonna wanna reapply every two hours right after you come out of the water or after you towel off. And if you're sweating, you're gonna wanna reapply more often as well. Even if you're wearing a really high SPF or a water-resistant sunscreen, it's important to reapply every two hours because no sunscreen is fully waterproof or gives you full protection from the sun. This is a really common mistake that people make with sunscreen application. Say if they're going to the beach or something, they think that if they put it on once at the beginning of the day, they'll be good for the entire day. But it's really important to reapply, especially if you're doing activities, like being in the water, like toweling off or sweating a lot. Because that barrier that it creates over your skin is going to start to wear away, so you want to reapply. Next question, what is the difference between mineral and chemical sunscreen? Mineral sunscreens use the ingredients titanium dioxide and zinc oxide. And a lot of times these ingredients can leave a white cast on skin. So while chemical sunscreens use another group of ingredients like avobenzone and homosalate, and those tend to have a clearer appearance on skin. So I have two Banana Boat sunscreens here. Okay, so we have a mineral and a chemical. First, I'm gonna show you the mineral sunscreen. I'm gonna apply a little bit on my hand. As I'm rubbing it in, it tends to leave this white cast on the skin. Mineral ingredients, on their own, they're really like white powders and they're tiny, tiny, solid particles. It's gonna look a little bit pasty. People with deeper skin tones are gonna notice this a lot more. So this can be a concern for some people. Some people really don't mind it, you know, it's a matter of preference. And now I'm gonna show you the chemical sunscreen and I'll rub this one in. And this one really shears out to be completely clear. And that's because these UV absorbers that they use in the chemical sunscreens. They are kind of clear oily liquids. So they're not going to leave that white film or cast over the skin. They're going to really look clear on all skin tones. I personally prefer chemical sunscreens. I think they look better and they feel better on my skin. There's a myth that mineral sunscreens are more natural. The truth is that even these mineral ingredients that go into mineral sunscreens, they're not being harvested from the earth and used as is. They're also, you know, synthesized in a laboratory just like the ingredients that go into the chemical sunscreens. So they're not really more natural than the chemical ones. They're both really effective. So it's more a matter of preference, and they're both great to use. Onto the next question. Do more expensive sunscreens work better? No, thanks to SPF testing, we have a standard for how well sunscreen works regardless of its price. SPF testing determines how well that sunscreen protects you from a certain exposure to UV light. So a more expensive sunscreen might feel better on your skin, meaning it can be less greasy, less tacky, feel lighter, give you a nice skin finish, but it's not going to work better than the cheaper sunscreen. Next question. What does broad spectrum mean? Broad spectrum means that a sunscreen has been tested to protect against both UVA and UVB light. Generally, UVB light is the type that causes burns and UVA light is the type that causes early signs of aging. We recommend wearing a broad spectrum sunscreen because that's going to give you the best protection from both types of UV light. You'll know that your sunscreen is broad spectrum because it will say it on the front of the label. Look for the words broad spectrum, and then you'll be good. Another question is, will sunscreen cause vitamin D deficiency? No, the studies that have been done on this haven't found any connection between daily sunscreen use and vitamin D deficiency. So there isn't a sunscreen that blocks a hundred percent of UV light. If you're outside, some light is always going to be hitting your body. Bottom line is sunscreen is not gonna be the cause of vitamin D deficiency. Okay, what types of chemicals should I avoid in sunscreen? Unless you're allergic to a certain ingredient, there aren't really any chemicals that you have to avoid in sunscreens. The risks of sun exposure are much greater than the risks of applying sunscreen. Rather than avoiding chemicals, I would avoid certain sunscreen formats like powders or setting mists. Because as opposed to lotions and creams, it's really hard to apply the proper amount of these products. Odd are you're gonna be left underprotected. Onto the next question. Is sunscreen fully waterproof? No, so you can buy sunscreens that are either water-resistant, meaning they protect you from 40 minutes of time in the water, or very water-resistant, meaning they protect you from 80 minutes of time in the water. You're less likely to get burned while you're in the water with these products. No sunscreen is completely waterproof, so it's really important to reapply when you come out or after you towel off. Next question. Should I still wear sunscreen if my makeup has SPF in it? Yes, we are always warning people about this. With a normal foundation application, you're really not going to apply enough that you're going to get that full SPF protection that's advertised on the bottle. In order to really get that level of protection, you would have to cake on so much that you would look ridiculous. Even if you're gonna be wearing makeup, we recommend applying a broad spectrum SPF 30 sunscreen underneath. Thanks so much for watching. Head to goodhousekeeping.com for more sunscreen tips. (soft music)
Good Housekeeping's 2025 Beauty Awards
After evaluating 598 skincare, hair and makeup products, these are the best you can buy.
Updated: 9:41 PM EDT Apr 23, 2025
Countless beauty products are crowding store and online shelves (and social media!), making lofty get-gorgeous promises. To cut through the clutter, Good Housekeeping Institute Beauty Lab scientists spent nearly a year rigorously testing hundreds of the latest launches to find the skin, hair and makeup buys that really perform. Meet the ExpertsHow We TestedScientists in the GH Beauty Lab evaluated 598 beauty products in seven main categories to determine the best on the market. They assessed performance using specialized equipment in the GH Beauty Lab (see below), collecting 1,869 measurements. Products were also distributed to 819 consumer testers with a wide range of skin tones and types, hair textures and types, and ages, who reported 10,776 points of feedback on their attributes, ease of use and effects. These sets of data were then utilized to identify the winners.Be a product tester! Sign up for a GH+ membership and register for the chance to be one of our consumer testers. Beauty Awards Symbol GlossaryLook for these marks next to the winning products to guide your shopping. Superior Skincare Genius Anti-Agers Remarkable Body Care Hair Must-Haves Exceptional Cosmetics Marvelous MakeupCredits: Photography by Mike Garten. Prop Styling by Alex Mata. Illustrations by Brown Bird Design.Hairstylist Panel: Michelle Hong, founder of NYC The Team Salon; Kevin Kelly, owner of Kevin Kelly Salon in Keyport, New Jersey; Becca Mutchler, hairstylist in North Canton, Ohio; Jennifer Korab, founder of Renaissance Salon & Spa in Hillsborough, New Jersey
Countless beauty products are crowding store and online shelves (and social media!), making lofty get-gorgeous promises. To cut through the clutter, Beauty Lab scientists spent nearly a year rigorously testing hundreds of the latest launches to find the skin, hair and makeup buys that really perform.
Meet the Experts
How We Tested
Scientists in the GH Beauty Lab evaluated 598 beauty products in seven main categories to determine the best on the market. They assessed performance using specialized equipment in the GH Beauty Lab (see below), collecting 1,869 measurements. Products were also distributed to 819 consumer testers with a wide range of skin tones and types, hair textures and types, and ages, who reported 10,776 points of feedback on their attributes, ease of use and effects. These sets of data were then utilized to identify the winners.
Be a product tester! and register for the chance to be one of our consumer testers.
Beauty Awards Symbol Glossary
Look for these marks next to the winning products to guide your shopping.
Superior Skincare
Fab Face Wash
MelaB3 Cleanser
amazon.com
$26.99
La Roche-Posay topped all other cleansers tested, leaving skin purified and radiant without irritating.
LAB RESULTS: An impressive 100% of users agreed that the gel effectively washed away impurities and excess oil. It scored best for brightening skin in one week.
3-in-1 Cleanser
SkinActive Erase It All Makeup Cleansing Balm with Vitamin C
amazon.com
Melt away both makeup and grime with Garnier맥스카지노s shea butter balm (it works as a mask too!)
LAB RESULTS: It completely removed waterproof eyeliners in Lab tests, yet left skin 맥스카지노soft to the touch,맥스카지노 said GH Beauty Lab Director Sabina Wizemann.
Polishing Scrub
Exfoliating Scrub
marykay.com
$20.00
This mild Mary Kay exfoliator silkens even sensitive skin with no dryness.
LAB RESULTS: In a weeklong test with 109 women, 95% agreed that it made skin soft and 94% said their skin looked smooth, Beauty Lab data evaluation confirmed.
Magic Moisturizer
Soak It Up 80 HR Liquid Moisturizer
ulta.com
$14.99
Lightweight formula, heavy-duty hydration: This Thayers lotion with hyaluronic acid and shea butter was the most moisturizing in Lab tests despite its water-like feel.
LAB RESULTS: In measurements with the Corneometer device, which gauges skin moisture content, it upped hydration 33% in six hours. Testers noted the consistency was similar to that of a serum and said it left skin feeling 맥스카지노smooth.맥스카지노
Soothing Lotion
Daily Moisturizing Face Lotion
amazon.com
Calm and hydrate reactive skin by gliding on this Beauty Lab test맥스카지노winning Aveeno moisturizer with anti-inflammatory oat kernel flour.
LAB RESULTS: The fragrance-free lotion, which can also be used on the body, upped skin moisturization 23% over six hours in Lab Corneometer tests. A full 100% of users said it was absorbed quickly. 맥스카지노After I used this, my sunburn was much less red and seemed to heal faster,맥스카지노 a fan enthused.
Brightening Serum
Even & Correct Advanced Brightening Treatment
dermstore.com
$178.00
The winner of the Beauty Lab맥스카지노s dark spot serum test, SkinMedica맥스카지노s niacinamide formula outshone the competition at illuminating and evening skin tone.
LAB RESULTS: It earned the highest marks for brightening; making dark spots less visible and skin tone more uniform; and boosting radiance in four weeks of use. 맥스카지노My skin was glowy and brighter,맥스카지노 a tester reported.
Sheer Face Sunscreen
Daily UV Defense Invisible Broad Spectrum SPF 36 Sunscreen
sephora.com
Innisfree맥스카지노s cream makes daily SPF application a breeze. It was a favorite of both GH Beauty Lab testers and scientists with a range of skin tones and types.
LAB RESULTS: The formula was top-rated for being easy to apply and not causing bumps or break-outs. Several users noted that it didn맥스카지노t leave a white or oily cast on skin. 맥스카지노Felt like a moisturizer, not a sunscreen,맥스카지노 one said.
Softening Face Wash
Derm Solutions Daily Detox Gel Facial Cleanser
target.com
The fragrance-free No7 gel cleanser balances purifying effects with hydrating skincare ingredients like hyaluronic acid and ceramides to coddle the complexion.
LAB RESULTS: Testers with a range of skin types rated it top at effectively removing makeup, not stinging eyes and leaving skin feeling hydrated. 맥스카지노I couldn맥스카지노t believe how soft my skin was after washing,맥스카지노 one enthused.
Calming Serum
Celavive Postbiotic Rescue Serum
usana.com
$55.00
Whether your skin is inflamed from sensitivity or acne, this 맥스카지노cooling맥스카지노 Usana serum offers soothing relief via nine plant-derived ingredients.
LAB RESULTS: It got high marks for being easy to apply, not irritating, and calming and softening skin. A full 100% of testers agreed the serum had a pleasant texture and absorbed quickly. 맥스카지노The redness on my skin and blemishes are gone,맥스카지노 a user revealed. Another said: 맥스카지노It soothed my stressed-out skin.맥스카지노
Acne Treatment
Beauty Miracle Patch Advanced Strength Retinol Spot Cover
walmart.com
$7.98
Stick these clear Rael Beauty dots, enhanced with pore-clearing retinol, directly on blemishes to hasten healing.
LAB RESULTS: In a 30-woman study, the patches significantly improved the size, severity and redness of acne lesions after six hours of wear, Beauty Lab data analysis confirmed. GH Beauty Lab Senior Chemist Danusia Wnek appreciated that these 맥스카지노work in two ways: as a pimple cover to deter popping and help draw out moisture, and as a treatment to precisely deliver oil-reducing and hyperpigmentation-fighting ingredients.맥스카지노
Undereye Patches
Brightening Eye Masks The Overachiever
ysebeauty.com
$36.00
Deflate bags and rehydrate crinkly skin fast with Yse Beauty맥스카지노s caffeine-boosted gel eye patches.
LAB RESULTS: They received the highest scores for simple application, fitting comfortably and staying put, as well as for reducing the look of puffiness and moisturizing undereye skin. Several testers commented on the 맥스카지노cooling맥스카지노 feel and one said, 맥스카지노bags and wrinkles were greatly reduced.맥스카지노
Pampering Spa
AWAY Spa W South Beach
W Hotels
Escape to the Away Spa at W South Beach for an array of customized face and body treatments from massages to scrubs to nail services and facials in a 맥스카지노relaxing, luxurious맥스카지노 setting.
LAB RESULTS: 맥스카지노I could have spent all day there,맥스카지노 a tester raved. 맥스카지노The aromatherapy massage was one of the best I맥스카지노ve had 맥스카지노 it made me feel so much better after extensive travel.맥스카지노
Pro Facial Treatment
Hydralock HA Booster
hydrafacial.com
The buzzy Hydrafacial, which utilizes a device to cleanse skin, exfoliate, clear pores and deliver treatment ingredients, gets a moisturizing supercharge via a booster containing three types of hyaluronic acid.
LAB RESULTS: 맥스카지노Immediately after, my very reactive skin felt smooth, plumped and hydrated with no redness,맥스카지노 Wnek reported. 맥스카지노I had a visible healthy glow that lasted for a full day.맥스카지노
Genius Anti-Agers
Replenishing Cream
Barrier+ Triple Lipid-Peptide Cream
sephora.com
$54.00
Combat the parched, papery skin that can come with age by layering on Skinfix맥스카지노s 맥스카지노rich맥스카지노 cream, made with multiple smoothing peptides and three kinds of nourishing ceramides.
LAB RESULTS: It raised skin moisture levels by 32% over six hours in Lab Corneometer tests.
Stellar Night Treatment
TimeWise Nighttime Recovery
marykay.com
$34.00
Maximize your beauty rest with Mary Kay맥스카지노s novel age-fighting peptide and niacinamide gel. It맥스카지노s powered by plant-based beads that contain smoothing, brightening antioxidant resveratrol and vitamins A, C and E.
LAB RESULTS: In a 28-person study, the treatment significantly decreased the appearance of forehead wrinkles in four weeks, Lab data analysis confirmed.
Firming Serum
Pro-Max Age Renewal
Dermstore
$221.00
This cutting-edge formula from PCA Skin contains growth factors and five types of peptides to noticeably tighten and silken skin.
LAB RESULTS: It was the best serum tested at leaving skin feeling firmer after four weeks of use. Plus, 100% of users found that it softened skin and was easy to use. 맥스카지노This visibly firmed my skin, including mild jowls,맥스카지노 one said; two others received compliments on their skin.
Ace Eye Cream
Future Solution LX Eye and Lip Contour Regenerating Cream
amazon.com
$165.00
Treat delicate skin to Shiseido맥스카지노s 맥스카지노luxurious맥스카지노 double-duty formula with vitamin C and botanical extracts, which excelled at tackling nearly every eye-area issue.
LAB RESULTS: It scored highest in Lab testing for reducing the look of undereye wrinkles, crow맥스카지노s feet and dark circles as well as making skin look and feel firmer and more hydrated. 맥스카지노The best eye cream I have ever used,맥스카지노 a tester raved.
Reviving Eye Serum
Super Eyes Daily Eye Serum
walmart.com
$34.94
Say goodbye to sleepy eyes: This 맥스카지노lightweight맥스카지노 Olay serum awakens tired-looking skin via illuminating vitamin C and niacinamide and depuffing caffeine.
LAB RESULTS: The formula was tops at brightening skin and minimizing the look of undereye puffiness and bags in Lab assessment. 맥스카지노I was shocked at how well it worked,맥스카지노 a tester said. 맥스카지노It felt cooling and hydrating, and my eyes looked brighter.
Lush Lip Treatment
Derm Correxion Lip Volumizer
ulta.com
$29.99
More than a basic lip balm, this clear RoC Skincare gel plumps and softens thin lip skin with a high concentration of hyaluronic acid, the key ingredient in professional lip fillers.
LAB RESULTS: A clinical study on 31 people showed an immediate significant increase in lip volume, per Beauty Lab data review. 맥스카지노It gives lips a smooth and full look without appearing unnatural,맥스카지노 Wizemann noted.
Retinol Treatment
Wrinkle + Texture Concentrate
sephora.com
$98.00
Not just a retinol serum, Matter of Fact combines the hero anti-aging ingredient with antioxidant vitamin C and clarifying azelaic acid for potent smoothing and brightening results.
LAB RESULTS: Testers gave the serum the highest ratings for minimizing the look of wrinkles and making skin appear visibly firmer and more radiant after four weeks of use. Users reported noticeable effects, including 맥스카지노brightened skin tone,맥스카지노 맥스카지노faded dark spots,맥스카지노 맥스카지노smaller and clearer pores맥스카지노 and 맥스카지노reduced fine lines.맥스카지노
Remarkable Body Care
Nourishing Body Wash
Daily Moisture Body Wash Lightly Scented
amazon.com
Lubriderm맥스카지노s gentle but effective cream cleanser for body and face doesn맥스카지노t require sacrificing lush lather for soft skin (or vice versa!).
LAB RESULTS: It received the best score for sudsing, not causing irritation and leaving skin moisturized. Testers called the scent 맥스카지노fresh맥스카지노; one said, 맥스카지노It does a great job of cleansing yet leaves skin comfortable and silky.맥스카지노
Double-Duty Exfoliator
Find Comfort Gentle Exfoliating Body Wash
sephora.com
$24.00
Pamper the skin below your chin with this luxe yet mild Rare Beauty exfoliating cleanser.
LAB RESULTS: The gel scored high for lathering well, rinsing off easily and smoothing skin, and 100% of users said it didn맥스카지노t irritate. One likened the warm fruity-floral scent to a 맥스카지노fine맥스카지노 fragrance; another said it made for 맥스카지노an elevated shower experience.맥스카지노
Unbeatable Body Lotion
Intensive Moisturizing Lotion
amazon.com
Loaded with powerful moisturizing ingredients (ceramides, shea butter, hyaluronic acid), CeraVe delivers lasting hydration that맥스카지노s almost undetectable on skin.
LAB RESULTS: This was the tester favorite: 100% agreed that it spread effortlessly and didn맥스카지노t feel oily or sticky. It also rated near the top for making skin look and feel moisturized all day so users 맥스카지노didn맥스카지노t have to reapply맥스카지노 it.
Brilliant Oil
Cocoa Butter Formula Skin Therapy Oil
amazon.com
A gold standard, Palmer맥스카지노s envelops skin in an indulgent blend of plant oils like argan, sunflower and sesame oil 맥스카지노 and its signature lightly sweet scent.
LAB RESULTS: In studies, the oil raised skin moisturization 19% in eight hours; in eight weeks, over 90% of women found that it reduced the look of scars, stretch marks and uneven tone.
Healing Hand Cream
Radiant X Deep Nourishment Hand Butter
walmart.com
A winner of the Beauty Lab맥스카지노s hand cream test, this 맥스카지노thick and creamy맥스카지노 Vaseline formula with shea butter and coconut oil proved strong enough for even the most dehydrated skin.
LAB RESULTS: The cream increased skin moisture levels by a huge 56% over six hours in Lab Corneometer testing. A full 100% of testers said that it left their hands feeling soft and they would continue using it.
Dazzling Sunscreen
Mineral Skin Nourishing Milk SPF 50
target.com
$14.49
Hawaiian Tropic맥스카지노s GH Beauty Lab test맥스카지노 winning lotion is proof that mineral SPFs can be a pleasure to apply.
LAB RESULTS: Testers맥스카지노 most-loved mineral formula, it was easy to use, wasn맥스카지노t drying (two called it 맥스카지노moisturizing맥스카지노) and didn맥스카지노t transfer. Its 맥스카지노beachy맥스카지노 scent got the top score.
Star Self-Tanner
Sunny Honey Bali Bronzing Foam
amazon.com
$38.00
This airy Coco & Eve mousse was the best faux tanner in the Beauty Lab맥스카지노s test thanks to its realistic bronzing effects.
LAB RESULTS: It ranked highest for many attributes, including an appealing texture, fast absorption and instantly giving skin a sun-kissed glow. Plus, 100% of testers said the color looked natural.
Decadent Body Cream
Lemon & Sage Body Butter
amazon.com
$14.79
This spa-inspired Bliss body butter is a beloved, thanks to its 맥스카지노relaxing, refreshing맥스카지노 citrus-herbal scent and deep (yet not heavy) skin nourishment.
LAB RESULTS: The shea butter formula was rated 100 on several factors: easy spreading, fast absorption, not feeling oily or sticky and making skin appear hydrated. 맥스카지노I felt so moisturized!맥스카지노 a tester exclaimed.
Anti-Aging Treatment
Retinal ReSculpt Body Treatment
ulta.com
$79.00
Treat your body skin to the same age-fighting benefits as your face with Murad맥스카지노s cream containing retinal, a more powerful form of the smoothing ingredient retinol.
LAB RESULTS: A full 100% of testers found it made skin feel soft and look moisturized yet wasn맥스카지노t greasy. Wizemann reported: 맥스카지노It has transformed my irritated skin, making it plumper and smoother.맥스카지노 Another user agreed, noting 맥스카지노my skin feels more supple and bouncy.맥스카지노
Refreshing Deodorant
Whole Body Deo Coconut & Vanilla Cooling Spray
amazon.com
Not only for underarms, spritzing Dove맥스카지노s aluminum-free spray deodorant keeps your full body smelling (and feeling) fresh all day.
LAB RESULTS: This outperformed all other deodorants tested, earning top points for applying effortlessly, soaking in fast and not irritating. It also received the best scores for having a non-sticky, comfortable feel on skin and a long-lasting 맥스카지노sweet맥스카지노 scent. Two testers remarked on how 맥스카지노effective맥스카지노 it was at masking odor all over the body.
Luxury Fragrance
Entre Genres
bloomingdales.com
$290.00
The minimalist-chic Infiniment Coty Paris perfume, a pared-down mix of musk and amber, mimics the aroma of clean, warm skin 맥스카지노 but better.
LAB RESULTS: 맥스카지노This is the scent equivalent of the perfect pair of jeans: versatile and always in style,맥스카지노 a fan enthused. 맥스카지노Plus, the sculptural bottle is something you want to show off 맥스카지노 and is refillable to display for years to come.맥스카지노
Bargain Fragrance
St. Barts Hair and Body Mist
sephora.com
$28.00
This generously-sized Ouai perfume mist 맥스카지노 a mélange of tropical fruits, florals and musk 맥스카지노 is proof that there맥스카지노s no need to break the bank for a premium fragrance experience.
LAB RESULTS: A tester appreciated that this can be spritzed on the body and hair and praised the 맥스카지노beachy but elevated맥스카지노 scent.
Hair Must-Haves
Super Shampoo & Conditioners
Intensive Repair Shampoo, Conditioner and 10-in-1 Serum Mask
amazon.com
$23.99
Comparable to 맥스카지노luxury products맥스카지노 and rich in skincare ingredients (ceramides, peptides), Dove excelled at strengthening and hydrating.
LAB RESULTS: The shampoo and conditioner were the best tested at making hair feel soft, smooth and strong; came out on top for leaving it feeling moisturized and less damaged.
Volumizing Shampoo & Conditioner
UltraFiller+ Thickening Shampoo and Conditioner
amazon.com
Boosted by hyaluronic acid and caffeine, John Frieda adds fullness to fine hair in the shower.
LAB RESULTS: This shampoo and set scored well for giving hair more volume and leaving it fully cleansed and manageable. 맥스카지노My hair felt thicker and fuller after the first wash,맥스카지노 a tester reported.
Color Shampoo & Conditioner
Acidic Color Gloss Shampoo and Conditioner
amazon.com
$68.00
Keep haircolor vibrant and glossy longer with Redken맥스카지노s GH Beauty Lab test맥스카지노winning duo.
LAB RESULTS: They protected haircolor from fading better than all others in Lab tests on human hair samples simulating a month of wear and were strongly conditioning in the wet-combing test.
Leave-In Conditioner
Mist of Wonders Leave-In
ulta.com
$40.00
DevaCurl맥스카지노s detangling spray for textured strands not only 맥스카지노moisturizes맥스카지노 but also helps fight frizz.
LAB RESULTS: The mist got a perfect score for leaving hair soft and conditioned; it prevented frizz well in the Lab맥스카지노s humidity chamber test.
Lustrous Haircolor
ColorSilk Beautiful Color Permanent Hair Dye
walmart.com
$4.97
Revlon was a winner of the Beauty Lab맥스카지노s at-home permanent haircolor test, performing on par with dyes several times the price.
LAB RESULTS: The kit was tops for being simple to use, having a minimal scent, not irritating and imparting a rich, true color. Among testers, 94% agreed that it left hair shiny, smooth and silky
Shining Hair Serum
Elixir Ultime Original Oil
sephora.com
$62.00
To get sparkly, 맥스카지노expensive-looking맥스카지노 strands, slick on this upgraded (refillable!) Kérastase oil-serum, blended with five botanical oils.
LAB RESULTS: A pro hairstylist panel gave it perfect marks for easy application, and 100% agreed that it made hair shinier. 맥스카지노My hair felt healthy,맥스카지노 one said.
Multipurpose Styling Spray
True Professional Grow Long Anti-Frizz Shield Ultimate Blowout Spray
walmart.com
$9.67
Mimic a salon blow out at home with this 맥스카지노lightweight맥스카지노 Marc Anthony True Professional mist, which silkens strands and protects against heat.
LAB RESULTS: It increased shine and produced the intended style with no residue, stylists found. 맥스카지노This cut down on frizz while still giving volume,맥스카지노 noted a pro who used it on fine and coarse hair.
Smooth Styling Cream
Chitosan Pre-Style Cream
sephora.com
$59.00
This 맥스카지노sleek맥스카지노 Dyson styler has versions for straight to wavy or curly to coily hair, with light or rich conditioning.
LAB RESULTS: It was near the top at stopping frizz in Lab tests. Stylists said it created the desired look without leaving residue or weighing hair down.
Defining Curl Styler
Black Vanilla Moisture & Hold Jelly
walmart.com
Shape curls without stiffness thanks to this 맥스카지노soft, light맥스카지노 Carol맥스카지노s Daughter gel containing castor and jojoba oils.
LAB RESULTS: Stylists gave the 맥스카지노moisturizing맥스카지노 formula high scores for defining and holding curls effectively yet leaving hair with movement and bounce.
Silkening Hair Treatment
Bondbar Lamellar Water Conditioning Rinse
sallybeauty.com
$9.99
Even fine or thin hair types can reap the smoothing, softening benefits of Sally Beauty맥스카지노s unique liquid spray-on treatment.
LAB RESULTS: A remarkable 100% of testers found the rinse made hair feel silkier and softer to the touch yet didn맥스카지노t leave strands greasy or weighed down. 맥스카지노My hair felt fully conditioned and manageable with no heavy residue; it can truly replace a cream conditioner,맥스카지노 said GH Beauty Lab Reviews Analyst Chiara Butler. Wnek agreed: 맥스카지노My bleached strands looked amazing 맥스카지노 healthy and silky.맥스카지노
Air-Dry Styler
StyleSign Air-Dry BB Cream
amazon.com
$25.50
Step away from the hot tools and smooth this 맥스카지노featherlight맥스카지노 Goldwell styling cream on strands before air-drying to shape, soften and enhance texture.
LAB RESULTS: This formula is both a GH Beauty Lab scientist and editor favorite. 맥스카지노I almost always air-dry my naturally wavy hair, and no product has made it look better without heat or any other stylers,맥스카지노 a tester said. 맥스카지노My waves have just-right bend and bounce, plus feel supple and look polished.맥스카지노
Exceptional Cosmetics
Luxurious Lipstick
Beauty Spike Valentino Buttery Matte Lip Color
sephora.com
$48.00
Valentino Beauty맥스카지노s gilded designer matte lipstick is more than meets the eye: 맥스카지노Just one swipe맥스카지노 gives sumptuous full color with a plush, cashmere-like feel.
LAB RESULTS: In Lab evaluations, it earned the highest marks for even color (in 13 hues) and not irritating or dehydrating lips, rare for a matte formula. 맥스카지노My lips are always chapped, yet the finish was smooth,맥스카지노 a tester reported.
Lasting Liquid Lipstick
Cream Lip Stain Liquid Lipstick
sephora.com
$20.00
In a stunning rainbow of 50 shades, Sephora맥스카지노s 맥스카지노rich맥스카지노 matte liquid lip color has serious staying power.
LAB RESULTS: The 맥스카지노light-weight맥스카지노 formula received the best ratings of all lipsticks tested for smooth and precise application, lasting color and not transferring, smearing or feathering. 맥스카지노It stayed on for a full workday, even through lunch,맥스카지노 Wnek said.
Glowing Lip Gloss
Acceptance Speech Shimmering Hydrating Lip Gloss
ulta.com
$20.00
This subtly gleamy Wyn Beauty by Serena Williams gloss, created by the tennis star, was the all-around winning formula and comes in nine colors from beige to burgundy.
LAB RESULTS: It scored 100 almost across the board: for easy and smooth application, even color and not bleeding or drying out or irritating lips. It gives 맥스카지노beautiful shine,맥스카지노 Wizemann noted.
Best-in-Class Blush
Powder Blush
sephora.com
$32.00
The newest iteration of the iconic Nars powder blush (in a handy mirrored compact) lives up to its glow-giving reputation and offers a wide selection of 20 shades to flatter a range of skin tones.
LAB RESULTS: The formula was tops for being easy to apply, highly pigmented, non-drying and long-lasting. 맥스카지노It looked natural yet polished and lasted all day!맥스카지노 a user enthused.
Effortless Eyeshadow
ColorLuxe Eye Shadow Stick
ulta.com
$28.00
No brush is needed to glide on this foolproof Jane Iredale eyeshadow crayon, in 10 wearable matte and shimmer colors.
LAB RESULTS: Testers gave it perfect scores for applying and blending easily, and 96% agreed that the color appeared natural. 맥스카지노I got compliments on my look!맥스카지노 Butler said. Wizemann noted, 맥스카지노This will be a staple for me.맥스카지노
Subtle Lip Tint
Tinted Lip Balm
amazon.com
One of the original tinted lip balms, Burt맥스카지노s Bees coats lips in replenishing plant oils (coconut, olive, sunflower) and beeswax, leaving behind a hint of color in eight sheer shades.
LAB RESULTS: The balm earned top scores for gliding on smoothly and evenly, its 맥스카지노faint맥스카지노 fruity scent and not causing lip irritation. A tester called the hues (including neutrals, pinks, berries and reds) 맥스카지노the perfect amount of color맥스카지노 and the formula 맥스카지노extremely hydrating.맥스카지노
Shine Lipstick
Loveshine Lip Oil Stick
nordstrom.com
$45.00
A slick of YSL Beauty맥스카지노s formula gives the sheen of a gloss, comfort of a balm and the wash of color of a lipstick in a large selection of 23 shades, from muted beiges to rich berries.
LAB RESULTS: Testers ranked it tops for effortless application and not drying out or irritating lips; 96% agreed it gave uniform color. Two noted how 맥스카지노comfortable맥스카지노 it felt on lips and another said 맥스카지노this has become my daily lipstick.맥스카지노
Shaping Lip Liner
New York Lifter Liner
target.com
$7.99
Lip liner has made a comeback, spurred by upgraded formulas like this 맥스카지노soft맥스카지노 defining pencil from Maybelline New York in 10 sophisticated shades.
LAB RESULTS: It performed flawlessly across the board: at drawing on smoothly, imparting full color, and not feathering, smearing or dehydrating lips. Wnek complimented the 맥스카지노very rich pigment맥스카지노 and 맥스카지노no skipping or tugging맥스카지노; Wizemann liked that it was 맥스카지노easy to blend.맥스카지노
Believable Bronzer
No Limits Cream Bronzer Stick
sephora.com
$20.00
Lys Beauty맥스카지노s novel triangle-shaped, twist-up cream bronzer stick comes in seven color options to complement a range of skin tones from fair to deep.
LAB RESULTS: This was the longest-lasting of the bronzers tested (unusual for a cream formula) and scored perfect for seamless application, being richly pigmented and not feeling drying on skin. 맥스카지노I like the shape of this because you can also contour with it and that it goes on super creamy,맥스카지노 Wnek remarked.
Fresh Liquid Blush
Luminous Silk Cheek Tint
sephora.com
$39.00
Liquid blush is having more than a moment and Armani Beauty is the shining star 맥스카지노 plus a GH Beauty Lab go-to.
LAB RESULTS: It was the best blush tested for going on evenly, appearing natural and flattering skin맥스카지노s tone. 맥스카지노This is my new favorite blush,맥스카지노 a tester raved. 맥스카지노I cannot believe how gorgeously it blends into skin for a satiny, natural-looking flush.맥스카지노
Eyeshadow Palette
Dimensions Eyeshadow
sephora.com
$85.00
This high-quality, 맥스카지노gorgeous맥스카지노 Prada Beauty quad lives up to its designer status, featuring a mix of matte, shimmer, neutral and bold hues to custom tailor looks in a refillable compact.
LAB RESULTS: A tester favorite, 94% agreed the color lasted throughout the day. 맥스카지노This is what eyeshadow dreams are made of!맥스카지노 Wnek exclaimed. 맥스카지노These are some of the most luxurious I have ever used.맥스카지노 Another tester loved the versatility: 맥스카지노I was able to create different styles, from more subtle to colorful and shimmery.맥스카지노
Essential Face Palette
The Best of the Best Baked Full Face Palette
ulta.com
The ideal streamlined makeup wardrobe, Laura Geller Beauty맥스카지노s convenient palette holds a full face of color cosmetics 맥스카지노 three neutral eyeshadows, blush, bronzer and two highlighters 맥스카지노 curated by the pro artist.
LAB RESULTS: The powder formulas 맥스카지노apply smoothly맥스카지노 and the shades create a 맥스카지노radiant, natural look,맥스카지노 two testers said. Another loved that it includes a full-size mirror.
Pro-Level Nail Polish
Prima Ballerina System Kit
amazon.com
$39.00
Nail your manicures with Dazzle Dry맥스카지노s set, which quickly gained a cult following due to speedy drying and color that lasts for weeks.
LAB RESULTS: Wizemann tested it both at home and at a nail salon; despite the four-step system (prep, base coat, polish, top coat), she found 맥스카지노the application was quick and it dried in just five minutes.맥스카지노 Even better, 맥스카지노my manicure lasted 20 days without chipping,맥스카지노 she marveled.
Marvelous Makeup
Wow Mascara
Exagger-Eyes Volume Mascara
ulta.com
$29.00
Makeup artist Charlotte Tilbury맥스카지노s wand proved to be magic, boasting 맥스카지노dramatic,맥스카지노 맥스카지노impressive맥스카지노 lash volumizing and lengthening effects.
LAB RESULTS: This was the tester favorite: 100% gave it the highest marks for giving fullness and length and not smudging or irritating eyes. 맥스카지노Lashes looked fluffy and thick without clumping,맥스카지노 Wnek raved. Wizemann said, 맥스카지노It transformed my lashes more than any other mascara I맥스카지노ve tried.맥스카지노
Curling Mascara
Hypnôse Drama Mascara
ulta.com
$32.00
Give lashes a lift (and 맥스카지노noticeable맥스카지노 length) with a few swipes of the new incarnation of Lancôme맥스카지노s signature curvy-wand mascara.
LAB RESULTS: It received the top score for curling lashes and having a simple-to-use brush. Plus, 100% of testers agreed that it lengthened and didn맥스카지노t smear or cause eye irritation. 맥스카지노This truly opened up my eyes,맥스카지노 one marveled.
Brow Shaper
Kush High Roll Brow Tint
sephora.com
$24.00
Milk Makeup맥스카지노s tinted gel borrows tubing technology from mascara to boost individual brow hairs.
LAB RESULTS: The formula scored best at tinting brows instantly, making them look fuller and staying put all day. Testers liked that it was 맥스카지노easy to brush on맥스카지노 and added 맥스카지노fullness and hold.맥스카지노
Excellent Eyeliner
Stay All Day Smudge & Set Waterproof Gel Eye Liner
ulta.com
$23.00
This Stila Cosmetics twist-up gel pencil 맥스카지노smoothly맥스카지노 glides on 맥스카지노rich맥스카지노 color with almost no effort.
LAB RESULTS: Of testers, 96% said it had bold color, and they rated it high for being easy to apply and not smudging, running or irritating.
Flawless Foundation
Clean Invisible Foundation
amazon.com
True 맥스카지노no-makeup makeup,맥스카지노 this cream base from CoverGirl melds imperceptibly into skin, giving 맥스카지노satin finish맥스카지노 light to medium coverage in 24 shades.
LAB RESULTS: The formula ranked high for smoothing evenly onto skin, having an ideal texture and evening skin tone. 맥스카지노It seamlessly blended in and camouflaged redness while letting my freckles show through,맥스카지노 a tester reported.
Iconic Concealer
Luminous Silk Concealer
sephora.com
$39.00
This silky Armani Beauty liquid cover-up has swiftly become a classic thanks to its superior performance and 맥스카지노fresh맥스카지노 look in a choice of 21 hues.
LAB RESULTS: It got perfect scores on almost all attributes: having an ideal 맥스카지노creamy맥스카지노 texture, being easy to apply, blending well, looking natural and not caking. 맥스카지노My skin looked even and brighter, and it didn맥스카지노t settle into lines,맥스카지노 Wizemann said.
Setting Spray
Infallible 3-Second Setting Mist
walmart.com
Keep makeup from straying or fading by spritzing on this 맥스카지노fine맥스카지노 L맥스카지노Oréal Paris mist.
LAB RESULTS: Testers agreed that 맥스카지노makeup did not move맥스카지노 after they applied this. One appreciated that it didn맥스카지노t feel sticky; another called it 맥스카지노professional-grade.맥스카지노
Tinted Moisturizer
Seamless Skin Enhancing Tint
lisaeldridge.com
$49.00
Infused with hydrators like squalane and glycerin, makeup artist Lisa Eldridge맥스카지노s skin tint (in 20 shades) gives 맥스카지노glowy and perfected맥스카지노 coverage that 맥스카지노looks like bare skin.맥스카지노
LAB RESULTS: It won for spreading easily and uniformly, blending into skin, and providing smooth, lasting color coverage that stayed true throughout the day. 맥스카지노My skin felt moisturized all day and the tone looked more even,맥스카지노 Wizemann commented.
Eye Primer
Matte Veil Longwear Eye Primer
ulta.com
$13.00
No more eye makeup gone astray (or appearing discolored!) thanks to this Ulta Beauty primer.
LAB RESULTS: The tinted cream scored perfect on many attributes, including spreading and allowing makeup to go on smoothly, making color last longer and keeping skin shine-free. 맥스카지노It created an excellent base for my eye shadow, letting its true color come through, and significantly improved the wear and reduced creasing,맥스카지노 Wizemann found. Wnek compared the formula맥스카지노s performance to her 맥스카지노all-time favorite맥스카지노 eye primer that맥스카지노s more than twice the price.
Credits: Photography by Mike Garten. Prop Styling by Alex Mata. Illustrations by Brown Bird Design.
Hairstylist Panel: Michelle Hong, founder of ; Kevin Kelly, owner of in Keyport, New Jersey; , hairstylist in North Canton, Ohio; Jennifer Korab, founder of in Hillsborough, New Jersey